Haig Club

Beckham’s 40th Present

Brand development, Strategy, Design, Packaging, PR

The Challenge

We were given the task of designing David Beckham’s 40th birthday present from the Haig Club team, for which they released a 40-year-old whisky from the Haig Club casks.

Our Response

The brief was to design the packaging for this gift, using materials true to the provenance of the brand and as an ultimate expression of Haig Club. With a hand-crafted crystal decanter, transit stopper made of oak from aged whisky casks and an engraved copper display plinth made from recycled copper whisky stills, we created a one-of-a-kind whisky decanter.

Haig Club - Beckham’s 40th Present
Haig Club - Beckham’s 40th Present
Haig Club - Beckham’s 40th Present
Haig Club - Beckham’s 40th Present
Haig Club - Beckham’s 40th Present
Haig Club - Beckham’s 40th Present
Haig Club - Beckham’s 40th Present