Medusae

Umbro

Packaging, Design, Art Direction, Film, PR

A football boot that’s magical deserves to be boxed up in a magical way. That was the approach taken by LOVE when briefed on the new “Medusae” boot from Umbro. The result is a piece of packaging that creates the same wonderment in those who receive it to that created by the players wearing it.

Medusae
Medusae
Medusae
Medusae
Medusae
Medusae
Medusae